Angry Armadillo Inc., an innovative, new distribution company, announced Monday that they will release “Piranha Sharks” in the United States on Friday. Through a strategic partnership with the video hosting company Vimeo, the film will be available for rent or purchase with Vimeo On Demand.
Director Leigh Scott is best known for his work with film studio and distributor The Asylum, which focuses on producing direct-to-video, low-budget science fiction films often comedically angled for their absurd plotlines. However his work with “Piranha Sharks” is different not only in how it obtains laughs but in its distribution.
“I helped start The Asylum”, remarked Scott, “a lot of the ways in which they make films, in terms of production and development, are based on my ideas. I even presented the idea of giant shark movies long before they made ‘Mega-Shark’ or any of their other shark epics. And for all of that, let me sincerely apologize to the world.
“The goal of this launch, and our company Angry Armadillo is to prove the superiority of internet delivered content over traditional cable, as well as the triumph of talented people who care about their filmmaking over money grubbing hacks who prostitute their meager skills to make a quick buck. We want our films to contain jokes, not be jokes.”
Co-Producer and co-star Benjamin Kanes said, like Scott, he sees the audience as more than a revenue stream, but as intellectual individuals able to process comedy that is well-written and well-acted. “Piranha Sharks” caters to an audience valued for their innate sense of humor. “It’s simple really. This is about creating movies that are awesome,” Kanes said. “Movies that people want to see. Movies that don’t presuppose and rely upon the stupidity of their audiences. And then delivering them in the most inexpensive and convenient possible way.”
This inexpensive and convenient way is through Vimeo On Demand, where the film will be available online to rent or purchase for only a few dollars. Producer Ramona Mallory acknowledged the platform as the newest innovation in film distribution.
“The online revolution is happening, just not fast enough for our tastes,” she said. “We think this distribution model not only represents the future, but the best way for producers to monetize their investment and continue to produce quality work. The Vimeo service is great, not just for producers, but for audiences. They can enjoy films on HD television sets, mobile devices or computers. It better fits the way people now watch movies and television shows.”
To support the evolution of online distribution and the principle that viewers are more evolved than money-hungry producers want you to believe, headed over the the Vimeo On Demand page for “Piranha Sharks” where the film will be up and biting Friday.